Knyga kietais viršeliais, 238 psl.
English kalba
Publikuota 2006 m. gruodžio 14 d., Hyperion.
The long tail
the revolution changing small markets into big business Professional Development Collection
(0 atsiliepimai)
Examines the rise of the niche in today's economy, thanks to a breakdown in the barrier between supply and demand and the increasing availability of everything to everyone, and assesses the implications of this new economic model for business.
Temos
- Market segmentation
- Internet marketing
- Marketing -- Technological innovations